Cranbrook Chamber of Commmerce
Launch the Site in a New Window

Industry / Background:
Chamber of Commerce for Cranbrook, BC

Solutions Provided:
Planning and Data Migration, Custom Web Design, Search Engine Optimization, Social Integration.

Customer Feedback:
Our new website looks and works great and has made our life way easier to maintain and put information and events on it. Not only does our new business directory provide a lot more information about each member, it is also very easy for us to manage.Read More

The Challenge

The Chamber of Commerce had strict branding guidelines we had to follow. It was important that their new website "fit" with all their other marketing efforts from both a color scheme and layout perspective. We also had to take the old business directory database, fix all the invalid code, export it, then map it into a new directory system for displaying all the Chamber Member's business information.

The Solution

• Complete new custom web design from the ground up following all brand guidelines and requirements.

• Implementation of a new CMS that allows multiple website administrators to manage the website content, media, events and business directory.

• Export broken business directory, repair corrupt code, map and import into a new more sophisticated business directory system.

• An overall better presentation and site structure that better serves the needs of the various types of website visitors (tourists vs. business owners vs. residents)

The Results

• An easy to manage website that Chamber staff can update and add information to as necessary.

• A more intuitive navigation structure that makes it more clear where visitors should go in less clicks.

• Search engine friendly website that is easy for search engines to index and show in results for searchers looking for information about Cranbrook.

• An upgraded directory system that is based on categories (rather than alphabetical listings) and allows the addition of new features to the directory as they become available.