Chris Botterill | Word-of-mouth advertising on the digital scene can spread fast, hence the term “viral.”  The downside is that it only takes a moment … Read more

Chris Botterill | In our first two blogs in this series, we covered two important digital marketing tools: search and retargeting. Both are cost-effective, powerful … Read more

Kirsten Armleder| You’ve just created a Facebook Business Page, and you have zero likes or followers, which not only looks bad but can prevent some … Read more