5 myths in the marketing industry

Marketing is a broad spectrum of activities and ideologies – so broad that misconceptions are common. Listening to some of these and believing them to be true could harm your sales efforts and business. With that, here are some of the top myths – debunked. 1. Everyone Is Your Customer – MYTH Every product and […]

Picking The Perfect Domain For Your Business Website

Omar Trujillo | Choosing the right domain name is one of the first steps to creating your online presence. It is also one of the most important decisions you’ll need to make, because with it you are determining the path of your business presentation. Choosing a domain is similar to choosing a company name; it […]

5 Things To Determine Before Hiring A Web Design & Development Company

As more and more businesses are going online, many website design and development companies have sprung up offering and claiming to create an attractive online presence for your business. However, since your website is your online storefront or virtual brand, it is hard to trust any website development company. As a business owner, it is […]

How To Create A Website And A Marketing Strategy Around User Intent

Sandro Salsi| Once your website is up and running you need to think about how to promote it. Why? Because just building and publishing a website on the Internet does not guarantee that people will find it, contact you and buy your products and services. If it were this easy, there wouldn’t be a need […]

The who, what, when, where and why of digital marketing

Sandro Salsi| Who Should Do Digital Marketing? Digital marketing means reaching out to targeted customers when they are ready to buy your products or services. In today’s technological world, connecting with your customers online is the best way to grow your business. What Can Digital Marketing Do For Your Small Business? It helps small businesses […]